Concept // G.O.A.T. Greatest Of All Turf

Katie Blechinger // Copywriter 

Chris Vernon // Art Director 

Cassidy Dupas // Graphic Designer 

Matteson Fields // Associate Creative Director 
Deliverables // Campaign Concept  Magazine Ad  Product Sell Sheet  Trade Show Booth  
Gatefold  Digital Ads  Organic Social Media (Facebook, Twitter)  Paid Social Media (Facebook)

Intrinsic brand fungicides build a resilient foundation rooted in real science, helping superintendents dominate with the power of plant health.

Our team was tasked with revitalizing the Intrinsic brand through an emotional, compelling brand concept that appealed to superintendents who recognize the power of plant health — because to them, failure is never an option.
Print
Magazine Ad
Sell Sheet
Gatefold

Front Cover

Back Cover

Interior Spread 1

Interior Spread 2

Trade Show
Booth Design
Panels

Reception

Tower 1 (Exterior)

Tower 1 (Interior)

Tower 2 (Exterior)

Tower 2 (Interior)

Digital
Banner Ads
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